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The Means Test & The Power of Love Compete
In MIPFormat International Pitch At MIPDoc
Zombie Bootcamp
Cathrine Wiernik, Head of Development & Format Acquisitions, TV4 (Sweden) is one of jury members who will select the winner of MIPFormats International Pitch 2014.

Reed MIDEM, the organization behind MIPTV and MIPFormats, and Warner Bros. International Television Production (WBITVP), have selected the five finalists who will pitch their projects at the 5th MIPFormats International Pitch at MIPDoc this weekend ahead of MIPTV (7-10 April).

For the third year, Warner Bros. International Television Production, the exclusive sponsor of the competition, oversaw the pre-selection and will spend up to €25,000 to develop the winning project of the MIPFormats Pitch. The MIPFormats International Pitch is a global pitching event for creators and producers around the world, with original, non-scripted entertainment formats.

The finalists will pitch their project live on Sunday 6 April in front of an international jury of formats experts: Nick Emmerson, CEO, Ricochet (UK); Taco Ketelaar, Senior Vice President, Prime Time, Entertainment Sat.1, ProsiebenSat.1 TV Deutschland (Germany); Sandra Kleinfeld, Director of Development, Studio & Unscripted Content, Canadian Broadcasting Corporation (Canada); Cathrine Wiernik, Head of Development & Format Acquisitions, TV4 (Sweden).

The five finalists are; Have Them Dance! Presented by Francesca Moino, TV Writer/Producer and Development, Italy, and Alberto Mascia, Director and Screenwriter, Italy; Stars On The Street Presented by Xabi Zabaleta, Head of New Formats & Projects, Pausoka, Spain; The Means Test Presented by Noleen Golding, Executive Editor, Tyrone Productions, Ireland, and Patricia Moore, Producer, Tyrone Productions, UK; The Power Of Love Presented by Billy McGrath, Owner/Creative Director, Sideline Productions, Ireland; Zombie Boot Camp Presented by Lisa Gray, Head of Content, The Feds, Australia, and Claire Marshall, Associate Producer – Development, The Feds, Australia.

MIPTV - now in its 51st year - is the world's most powerful and prestigious market and creative incubator for content on every screen. In early April, professionals from across the TV and digital entertainment spectrum gather in Cannes, France for four days of intensive networking, trading, screenings, and high-level conferences and keynotes.

About Reed MIDEM
Founded in 1963, Reed MIDEM is a leading organiser of professional, international tradeshows. Reed MIDEM events have established themselves as key dates in professional diaries. The company hosts MIPTV, MIPDoc, MIPCOM, and MIPJUNIOR for the television and digital content industries, MIDEM for music professionals, LeWeb Paris and London for internet forward-thinkers, MIPIM, MIPIM Asia, MIPIM UK and MAPIC for the property and retail real estate sectors.

About Warner Bros. International Television Production
Founded in 2009, Warner Bros. International Television Production (WBITVP) aims to establish or acquire production companies in major television territories around the world in order to become a leading producer of local scripted and non-scripted programming.
In those territories where WBITVP establishes a production base, it operates by developing and producing original programming and also producing local versions of formats owned and controlled by the Warner Bros. Television Group, such as The Bachelor, The World's Strictest Parents and Who Do You Think You Are? Where WBITVP has no local production capability, it licenses Warner Bros. formats to third parties.
WBITVP has already taken significant steps by acquiring a majority stake in both U.K. production group Shed Media, one of the U.K.'s largest and most successful independent production companies, which operates both in the U.K. and the U.S., and in BlazHoffski Holding B.V., a leading independent television producer in the Netherlands and Belgium.

Lucy Smith Named Director Of
MIPDoc - MIPFormats - MIPJunior

Lucy Smith, Director of Conferences for Reed MIDEM's Television Division, has been named Director of MIPDoc, MIPFormats and MIPJunior.

In her new role, Smith will continue to manage all MIPTV and MIPCOM-related conferences in addition to developing MIPDoc, MIPJunior and MIPFormats.

Laurine Garaude, Director of Reed MIDEM's Television Division, said: "Over the past seven years, Lucy has done an outstanding job producing conferences that are at the cutting-edge of the key issues facing the entertainment industry. She has been instrumental in attracting world-class speakers and making our MIPTV and MIPCOM conference programmes an integral part of the event experience. She has been a key player in the launch of well-received competitions and screenings and her strategic understanding of the documentary, youth and format sectors makes her the ideal choice to develop MIPDoc, MIPFormats and MIPJunior."

Launched in 1998, MIPDoc is the world's leading factual co-production, screenings and conference event held in April on the weekend before. MIPDoc brings together factual programming producers and distributors with over 400 buyers who access in excess of 1,500 programmes and projects.

MIPFormats is the only international conference, networking and screenings event dedicated to the fast-growing formats community. Launched in 2010, MIPFormats provides unique access to some of the main players in the format business as they discuss success stories and major trends. The screenings showcase the best and newest ideas in the format sector.

MIPJunior has existed since 1993. It is the leading international conference networking and screening showcase for kids and youth programming. MIPJunior provides over 500 buyers with the chance to view more than 1,000 programmes and discover new projects that are seeking funding. The event takes place in October on the weekend prior to MIPCOM.


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